Member Login / Registration widget

The Member Login / Registration widget allows visitors to log in to an existing account or register as a new member directly on your site.

It is commonly used for memberships, gated content, client portals, online programs, communities, and any experience that requires user accounts.

The widget combines login, registration, member creation, and CRM data collection into a single, configurable component that can be fully styled to match your brand.

What the Widget Is Used For

Use the Member Login / Registration widget when you want to:

  • Allow users to log in to protected areas
  • Enable new users to register as members
  • Collect structured user data during signup
  • Assign members to groups automatically
  • Connect registrations to email marketing and automations
  • Control post-login and post-registration redirects

Common use cases include:

  • Membership sites and portals
  • Online courses and programs
  • Client dashboards
  • Communities
  • Lead-based registrations with gated content

Login & Registration Visibility

Enable Login

When enabled:

  • Displays login controls (email + password)
  • Allows existing members to access their accounts

Disable this if:

  • You only want new registrations
  • The widget is used purely for onboarding

Enable Registration

When enabled:

  • Displays the registration form
  • Allows new users to create an account

Disable this if:

  • Registrations should be closed
  • Users must be added manually or via other flows

đź’ˇ Best practice

For most public membership pages, enable both login and registration to reduce friction.

Default View

Default View

Choose which tab is active when the widget loads:

  • Login
  • Register

đź’ˇ Important clarification

If both Login and Registration are enabled, users can always switch between Login and Register using the tabs—regardless of which option is selected as the default view.

The default view only controls what is shown first, not what is available.

Use Login when:

  • Most visitors already have accounts
  • The page is primarily for returning members

Use Register when:

  • The page is focused on onboarding
  • You’re driving traffic to sign up (campaigns, launches)

Button Text Customization

Login Button Text

Controls the label on the login button

Examples:

  • Login
  • Sign in
  • Access account

Registration Button Text

Controls the label on the registration submit button

Examples:

  • Register
  • Create account
  • Get access
  • Join now

đź’ˇ Tip

Use action-oriented copy for registration to improve conversions.

Redirect After Login / Registration

This section controls where members are sent after logging in or completing registration.

Default Redirect Behavior

By default, members are redirected based on their membership group setup:

  • If a member belongs to one membership group with a redirect URL defined, they are sent directly to that page.
  • If a member belongs to two or more membership groups that each have a redirect URL defined, they are redirected to their member profile page so they can choose which content to access.

This ensures a predictable and conflict-free experience when multiple memberships exist.

Show Custom Page After Login / Registration

When enabled, this option overrides the default group-based behavior and allows you to define a specific destination page for this widget.

Use this when you want:

  • A controlled onboarding flow
  • Different login pages for different audiences
  • Campaign- or offer-specific redirects

Next Page

Select the page users should land on after login or registration. Common use cases include:

  • Welcome or onboarding pages
  • Member dashboards
  • Getting-started steps
  • Thank-you or confirmation pages

đź’ˇ Tip: Separate login flows

If you want different redirects for different member groups, you can use multiple Login / Registration widgets on separate pages and configure a unique Next Page for each one. This gives you full control without relying on membership group redirects.

Member Group Assignment

Add New Members to Group

Controls which group new members are assigned to:

  • Use the default Member group
  • Select a specific Member group

Why this matters:

  • Groups control access
  • Groups can trigger automations
  • Groups help segment members

đź’ˇ Tip

Use different widgets or pages to assign users to different groups automatically.

Email Marketing Integration

Allows you to:

  • Add new members to selected email lists
  • Trigger email automations
  • Sync contacts with your email system

Typical uses:

  • Welcome email sequences
  • Onboarding campaigns
  • Member-only newsletters

Tag New Members

When enabled:

  • Automatically applies one or more tags to new members

Tags are useful for:

  • Segmentation
  • Automation triggers
  • Tracking signup sources

đź’ˇ Best practice

Use tags to distinguish where and how users registered (e.g. “webinar-signup”, “free-trial”, “paid-member”).

Additional Registration Fields (Very Important)

Additional Registration Fields

This option lets you extend the registration form with custom fields.

When clicked, you can:

  • Select existing CRM properties
  • Create new properties
  • Add sections or hidden fields

CRM Properties

These are predefined data fields stored in each member’s profile, such as:

  • First name / Last name
  • Phone
  • Address
  • City, Country, ZIP
  • Company name
  • Website
  • Custom descriptions
  • Checkboxes (e.g. accept terms)

You can also:

  • Create new custom properties
  • Reuse properties across forms and widgets

Common Fields

Additional layout elements include:

  • Section – visual separators for grouping fields
  • Hidden – collect data silently (UTMs, campaign identifiers, internal flags)

đź’ˇ Best practices

  • Only ask for what you truly need
  • Keep registration forms short to reduce drop-off
  • Collect additional details later inside the member area if possible
  • Use sections to improve readability when many fields are required

Form Styling

Labels and Fields

Controls how labels and input fields look:

  • Label color
  • Field background color
  • Field text color
  • Field border color
  • Font size
  • Font family
  • Border radius

đź’ˇ UX tip

Ensure sufficient contrast for accessibility and readability.

Button Styling

Controls the appearance of the login and registration buttons:

  • Button background color
  • Border color
  • Gradient toggle
  • Text style (font, size, spacing, weight)
  • Shadow
  • Padding size
  • Border radius
  • Border size
  • Full-width button toggle
  • Button alignment (left, center, right)
  • Hover effect

đź’ˇ Best practice

  • Use one primary button color consistently across your site
  • Full-width buttons work especially well on mobile
  • Subtle hover effects improve perceived quality

Text Style (Buttons)

Customize button text appearance:

  • Text color
  • Font family
  • Font size
  • Letter spacing
  • Font style (bold, italic, underline)

đź’ˇ Tip

Keep button text legible and avoid overly small font sizes.

UX & Conversion Tips

  • Keep registration friction low
  • Default to Register view on acquisition pages
  • Use clear, benefit-driven button text
  • Redirect new users to a guided onboarding page
  • Assign groups and tags intentionally
  • Style forms to match your brand
  • Test both desktop and mobile experiences

Summary

The Member Login / Registration widget allows you to:

  • Handle login and registration in one place
  • Control default views and redirects
  • Assign members to groups automatically
  • Collect structured CRM data during signup
  • Connect members to email marketing and automations
  • Fully customize form and button styling

Used thoughtfully, this widget becomes a powerful entry point into your membership, onboarding, and customer journey—balancing ease of use with deep control over data, access, and experience.

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