Heading widget
The Heading widget is used to create titles and headings on your pages – from large page headlines to smaller section headers. When used correctly, headings create structure, improve readability, strengthen visual hierarchy, and support SEO.
This article explains every setting and control available in the Heading widget, along with important best practices you should always follow when working with headings in Recrevio.

⚠️ Very Important
Always use global heading styles
Before diving into the settings, this is the single most important rule when using the Heading widget:
Always use predefined heading styles (Header 1–6)
Manage the design of the heading styles via Web Studio > Website Settings > Global Styling > Text Styling
Why this matters
If you manually change a heading by:
- adjusting font size
- changing color
- applying bold, italic, or background color
- overriding spacing or typography
- or any other change...
…you are overriding the global heading style.
This means:
- future global style changes will not apply
- your design becomes inconsistent
- maintaining or redesigning the site becomes harder over time
💡 Best practice
- Choose Header 1–6 only
- Style headings globally, not per block
- Avoid local overrides unless absolutely necessary
Think of global styles as your design system. Local overrides break that system.
Heading level (Header 1–6)
This dropdown lets you choose the semantic level of the heading.
Available options
Header 1 (H1)
Main page title
Usually used once per page
Header 2 (H2)
Major sections on the page
Header 3–4 (H3–H4)
Subsections and supporting structure
Header 5–6 (H5–H6)
Minor headings, labels, or secondary content
Example structure
- H1 – Page title
- H2 – Section
- H3 – Subsection
- H3 – Subsection
- H2 – Section
- H2 – Section
💡 SEO tip
Search engines use heading structure to understand your content. A logical hierarchy improves both accessibility and SEO.
Font family
Allows you to select the font used for the heading.
Recommendation
- Do not change fonts per heading
- Set heading fonts in Web Studio > Website Settings > Global Styling > Text Styling
Use this control only in rare edge cases.
Font size
Controls the size of the heading text in pixels.
⚠️ Very important note
Changing the font size directly in a Heading widget is especially sensitive.
When you set a manual font size:
- The change overrides the global heading style
- The same size is applied on all devices, including mobile
- Global typography updates will no longer affect this heading
This can easily lead to layout and readability issues, such as:
- A heading appearing smaller than body text on mobile
- Inconsistent heading sizes across the page
- Broken visual hierarchy on smaller screens
- Headings that don’t scale properly with responsive layouts
Font size overrides are more risky than other local styling changes such as:
- Font family
- Text formatting
- Text color
- Background color
- Text alignment
Those styles mainly affect appearance, while font size directly affects structure and hierarchy.
Best practice
- Never adjust font size per heading unless absolutely necessary
- Define all heading sizes in Global Styling → Text Styles
- Use Header levels (H1–H6) to control size and hierarchy
- Let responsive behavior be handled by the global design system
If a heading looks wrong:
- First check the selected heading level
- Then adjust the global heading style
- Use Remove Font Style to reset accidental overrides
Following this approach ensures:
- Consistent typography
- Better mobile readability
- Easier global design changes in the future
Text formatting
You can apply text formatting using the toolbar:
- Bold
- Italic
- Underline
- Strikethrough
- Uppercase / lowercase / small caps
When to use
- Emphasis inside a heading
- Short stylistic adjustments
⚠️ Avoid using these if they conflict with global styles.
Text color
Text Color picker
Allows you to:
- Choose a custom color
- Use Global Colors
- Adjust opacity
- Enter HEX or RGB values
Best practice
- Use Global Colors for consistency
- Avoid custom colors per heading unless intentional
Background color
Adds a background color behind the heading text.
Use cases
- Highlight sections
- Callout headers
- Promotional blocks
Tips
- Use sparingly
- Maintain contrast for readability
- Prefer global styling where possible
Text alignment
Controls horizontal alignment:
- Left
- Center
- Right
Common examples
- Centered headings for hero sections
- Left-aligned headings for content-heavy pages
Links
You can turn the entire heading into a clickable link using the link selector.
The Heading widget supports a wide range of link types, making it easy to connect content, navigation, and actions.
Supported link types
Page
Link to any internal page on your website.
Store
Link directly to store pages, products, or categories.
Funnel
Link to specific steps inside a funnel.
You can also link to anchor points within a funnel step, making it possible to navigate to specific sections inside a funnel page.
Anchor points can be added in the Block settings for each block in the Funnel
External link
Link to any external URL (for example another website or tool).
If you use an external link to link to pages on your own website (for example Circles or Circle pages), do not include the full domain name. Always use a relative path instead.
Example:
Use
/circlesor/circles/community-nameNot
https://yourdomain.com/circlesUsing relative paths:
- Ensures correct navigation if the system structure changes
- Ensures correct navigation when switching or updating a custom domain
- Improves compatibility across environments (preview, staging, live)
- Keeps links cleaner and easier to maintain
Anchor point
Link to a specific section on the same page or another page using anchor points.
For funnel pages, anchor links are handled via Funnel links, not regular page anchors.
Anchor points can be added in the Block settings for each block
File
Link to uploaded files such as PDFs, documents, or downloads.
Popup
Open a popup instead of navigating away from the page.
Video popup
Open a video in a popup/modal view.
Email
Create a mailto link that opens the visitor’s email client.
Phone
Create a click-to-call link, especially useful on mobile devices.
Link options
When creating a link, you can also control:
- Open in
- Same tab
- New tab
Make “nofollow” link
Useful for SEO when linking to external or sponsored content.
Common use cases
- Call-to-action links
- Navigation within long pages
- Linking to downloads or resources
- Opening popups or videos without leaving the page
- Email and phone contact links
💡 Tip
Use internal page and anchor links whenever possible to keep users engaged and improve navigation flow.
Remove Font Style
This option resets the heading back to its global style.
Use this when
- A heading looks inconsistent
- Global style updates aren’t applying
- You want to remove accidental overrides
This is often the fastest fix for styling issues.
AI Writing Assistant (overview)
The Heading widget includes access to the AI assistant.
You can:
- Improve – refine wording
- Expand – add context or clarity
- Shorten – make headings more concise
- Generate text – create new headings
📌 For full details, see the separate article: AI Writing Assistant
Use AI as a helper, not a replacement for clear structure.
Common mistakes to avoid
- Manually resizing headings instead of using H1–H6
- Applying colors per heading instead of globally
- Using multiple H1 headings on one page
- Breaking heading hierarchy (jumping from H1 to H4)
- Overusing background colors or inline formatting
Summary
- The Heading widget defines structure, hierarchy, and clarity
- Always use Header 1–6
- Style headings globally for long-term flexibility
- Avoid local overrides unless absolutely necessary
- Reset styles when something looks off
- Use AI for inspiration, not structure
Used correctly, headings make your website easier to read, easier to maintain, and easier to scale as your content grows.